Buyers Embrace Township living for Work-Life Balance

The lockdown imposed in 2020 to control the spread of the pandemic has created a trend with developers for creating integrated townships that offer homes with established neighborhoods. The outbreak motivated developers to capitalize on the emerging trend of having a holistic and inclusive lifestyle amidst the new way of living. Today's home buyers know the actual benefits of living in a holistic township; especially in the post-Covid-19 pandemic scenarios and hence choosing to be in one of them considering safety and security

With life slowly moving back to absolute normalcy, buyers are now very keen to own homes at locations that offer convenience when it comes to daily needs, being all available at just walking distance. Ease of living and having a secured lifestyle has become one of the topmost priorities of today's customers. Township projects are strategically designed which not only offer the luxury of living but the ease of your daily errands around you. These are healthcare, education, supermarkets, recreation area, retail, business center, gardens, green spaces, play areas, amenities, etc. These townships also provide unique connectivity along with excellent physical and social infrastructure at walking distance for the residents, making their lives simple and easy.

Some of the key reasons why living in a township are the new normal:

Townships are self-sustaining

Self-sustenance is one of the key benefits of living in a township; and a well-planned integrated township will include sustainable features and amenities, along with planned exigencies to truly be self-reliant. On top of everything, they also offer a socioeconomic space which is important for a community living experience for all the members of the family - from kids to the elders.

The ideal mixture of residential and commercial

Townships are an ideal combination of living in a well-planned residential complex with close proximity to some commercial spaces as well. It's a miniature urban setup that is multi-functional with proximity to varsities, health facilities, and recreational choices. By having both residential and commercial complexes in close vicinity, townships enable the customers to reduce their daily travel time drastically so that residents can spend more time with their family members.

Absolute value for money

Industry trends show that townships are gaining popularity among families as well as working individuals when compared with renting apartments or buying independent homes. The pandemic has reaffirmed the demand for townships, as homebuyers are looking at facilities beyond just the 4 walls of their house. With multiple amenities like gyms, play areas, walking tracks, security features, etc. buying a house in a township is absolute value for money for the customers. They get everything at their doorstep without spending an extra dime on travel or leisure.

Conclusion

Today, we are seeing more industry players developing townships considering the ever-increasing demand with homebuyers at the center stage.  With increasing city issues like persistent traffic, congestion and pollution, being faced by the urban dwellers these days, integrated townships bring value propositions like green and open spaces, pollution-free environment with plantations, parks along with convenience, affordability, and a relaxing mode all packed in one.

Seeing the ongoing pandemic affecting all sectors across the globe, the amalgamation of commercial spaces and residential spaces will soon become the new face of integrated townships. So have you considered a township for a living? If not, this is the time to choose to live in a township, for a serene lifestyle.

- Manju Yagnik

Vice Chairperson, Nahar Group

Hits: 47