BATHROOM TRENDS AND BEYOND.

Over the years, the Indian bathroom has undergone a significant transformation, from a purely functional space to an expanse of euphoric experience for consumers. Home owners are investing in having bathrooms that are aesthetically pleasing, creating havens for rest and relaxation as they continue to place importance on self-care more than ever before.

However, in 2020, people were compelled to confine themselves in their households, this induced a heightened awareness regarding the cleanliness of the homes including bathrooms. As hygiene continues to be a top priority in 2021, we will see a surge in adoption of touchless products, easy-to-clean surfaces and antimicrobial fixtures. The bath trends in the new normal include these items without sacrificing an iota of style.

THE METAL FACTOR

The bathroom sector is abuzz with neo-developments, and an often talked about trend is a penchant for shine, specifically Brass, Black, and Gold. Shimmer materials add an element of haute couture to not just the bathroom, but the home in general, and give a glamorous appeal. They mark a transition from the traditional design language to a more modern, eclectic design, reflective of evolving customer tastes and preferences.

MAKE A SMALL SPACE LOOK BIG

If you have a smaller bathroom, it's important to utilize all the wall space you can. This wall mount towel holder, retractable shower shelves arespace savers, which ensure storage space, without taking up space. Another development that's being adopted en-masse is the glass partition for the shower cubicle. The glass partition induces a sense of airiness to the bathroom while maintaining a feeling of grandeur and avant-garde.

FROM PERSONAL TO PERSONALISED SPACE

With the unpredictability throughout the year, more people spent time in their homes which presented them with an opportunity to personalize their intimate spaces. Bathrooms were top of the list, with smart personalizations such as those equipped with Alexa and smart water closets hiking up demand in the bathroom space. This is one trend that will continue to gain momentum.

HIGH ON TECHNOLOGY PRODUCTS

We at Hindware have been prudently observing these trends, and over the years, we have forayed into a multitude of offerings such as touchless faucets, and smart showers and water closets. We not only lead the market in terms of aesthetics but are also future-forward with a keen sense of what consumers today desire. Buyers today covet smart toilets - equipped with features such as heated seats, LED-backlit sinks and mirrors, and voice assistant controlled lighting, and hand-free flushing, enabled by sensors. Some of Hindware's offerings such as those in showering and drying, and smart bathrooms have become more than just a buzzword or status symbol.

The bathroom industry is making massive strides into the future of smart personal hygiene. Modern-day Indian consumers now want products which offer style with sanitation and safety.

As we move forward into the altered normal, the bathroom industry will only grow strength to strength, powered by innovation, utility, and most importantly comfort of customers in mind.

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