JSW One expands private brand portfolio with the launch of JSW One Concrete

JSW One expands private brand portfolio with the launch of JSW One Concrete

JSW One Platforms, the B2B e-commerce arm of the JSW Group, has launched JSW One Concrete, a ready-mix concrete solution tailored to address the growing needs of the construction sector. Initially launched in the Mumbai Metropolitan Region, JSW One Concrete aims to expand into the top 20 ready-mix concrete-supplying cities by FY 2027, which collectively account for ~50% of India's total RMC market share. Designed for contractors, builders, developers, architects, structural engineers, and project management consultants, the product ensures a targeted rollout with plans for phased scaling across the country.

Gaurav Sachdeva, CEO, JSW One Platforms, said, “The demand for concrete in India is rising quickly, fuelled by the country’s growing construction industry, urban expansion, ongoing infrastructure projects, and government-led initiatives. With our increased scale in the Indian B2B industry and our expertise in delivering quality, reliability, and on-time delivery, JSW One Concrete complements our existing offerings and supports our vision of building a comprehensive, value-driven platform for industrial and construction materials.”

JSW One Concrete is built on the promise of quality and on-time in-full (OTIF) service delivery, ensuring contractors and builders can meet tight deadlines without compromising standards. By leveraging JSW Group’s in-house capabilities, including cement, GGBS, and chemical admixtures, the product ensures reliability and consistency, addressing trust issues that often impact the industry.