Havells, betting big on Innovation and Make in India Vision
Lloyd, a leading consumer durables brand from Havells India, announced its vision to bolster its ‘Make in India’ strategy by launching its industry-first designer Lloyd Stellar & Stylus air conditioner range, alongside industry-leading refrigerators equipped with Rapid Cool Technology capable of producing ice in just 29 minutes. Additionally, Lloyd introduced its latest Novante Fully Automatic Washing Machines and expanded its Google QLED TV lineup to include new 85-inch and 100-inch models, featuring advanced far-field technology.
This industry-leading move underscores the brand's dedication to innovation, research and development in its product offerings, securing its position as one of the top air-conditioning manufacturing companies in India. By extending its manufacturing operations beyond the Ghiloth facility, which produces air conditioners and washing machines, the company has recently launched a new air conditioner manufacturing plant in Sri City. This facility boasts an annual production capacity of one million air conditioners, thereby increasing the company's total annual production capacity to two million units. This strategic move is poised to solidify Lloyd's position in the AC manufacturing sector significantly.
With its expanded manufacturing capabilities, Lloyd is set to offer more than 120 models of air conditioners, underlining its commitment to strengthening its foothold in the domestic consumer durables market. The brand is also making significant strides on the international front, exporting its world-class air conditioners to 30 countries. This strategic expansion not only highlights Lloyd's dedication to quality and innovation, but also its growing influence in the global market.
