We are poised for major expansion with both offline and online presence in the market place.
Sandeep Narang
Managing Director, Guard Speciality Products Limited
What are the products and solutions offered by the company for the construction industry?
Guard Speciality Products provides solutions to clean and protect stones and concrete surfaces from damages caused by weather, pollution and also graffiti. We offer a range of products for natural stones, concrete, GFRC, sandstones, marble, granite, bricks, tiles, wood etc. Our products help to maintain their natural beauty while providing protection against water, oil, stains, humidity, pollution etc.
Our innovative range also includes specialized pigmented solutions for aesthetics and protection of concrete (in-situ and precast), GFRC and UHPC in different environmental conditions, ensuring optimal performance across applications.
Guard Speciality Products Limited is a subsidiary of Guard Industrie of France and these products have been marketed in India since 2009. The past 15 years have seen a continuous upward trajectory and we are now poised for exponential growth led by the buoyancy in Infrastructure, realty and hospitality sectors.
How does surface cleaning and protection play a major role in buildings and structures?
Aesthetics are crucial in today’s market, and our sealers help maintain and enhance visual appeal. They protect building material surfaces from weathering, UV damage, stains, and efflorescence, ensuring long-lasting performance. Versatile and easy to apply, our cleaning solutions and impregnating sealers suit various materials like concrete, stone, and brick. With low VOC formulations, they support sustainable building practices and have been proven in high-profile projects to deliver both beauty and durability.
Our pigmented sealers have been used in many projects to enhance the look of exposed concrete, GRC, sandstones, bricks and other building materials. We offer a high degree of customization to achieve the visual design intent of the projects without sacrificing the natural look and feel. These sealers last for a long time and have been successfully tested in the field for last 15 years in extreme weather conditions of high rainfall, humidity and heat.
How do your products and solutions provide better results in surface protection?
Our Protectguard range has become the benchmark through a combination of advanced technology, superior performance, comprehensive offerings, sustainability, proven effectiveness, strong market presence, and high customer satisfaction.
Protectguard brand leverages cutting-edge formulations that provide deep penetration and long-lasting protection resulting in superior resistance against water, oil, stains, and environmental damage, significantly extending the lifespan of treated surfaces. It offers multi-functional protection, including anti-graffiti, anti-corrosion, and UV resistance, meeting diverse protection needs.
We are deeply committed to sustainability, offering water-based, low-VOC sealers with LEED Certifications that meet stringent environmental standards. The continuous development of eco-friendly technologies, compliance with regulatory requirements and market trends, appeals to eco-conscious developers focused on green building certifications.
Our products have been extensively tested and proven effective in real-world conditions, earning a reputation for reliability. High-profile projects in India and worldwide have been applied with Protectguard range, showcasing its effectiveness.
How is the demand trend for your cleaning and protection solutions in India?
As the construction industry expands, the demand for materials that enhance durability and aesthetics will keep growing. Earlier, the use of these solutions was limited to high-end projects and specialized applications. Rapid development in infrastructure projects and public buildings necessitates the use of robust, long-lasting materials. Our concrete and stone protection sealers are designed to enhance durability and extend the lifespan of these critical structures by providing superior resistance against weathering,
water ingress, and chemical damage. By preventing premature deterioration, our products contribute to reduced maintenance costs and increased safety for public infrastructure, making them an essential requirement for government and private sector projects alike.
For real estate sector, focus is often on delivering high-quality, aesthetically pleasing, and durable buildings to meet the expectations of discerning customers. Our stone protection sealers not only preserve the natural beauty of stone surfaces but also protect against stains, efflorescence, and environmental wear. This ensures that residential and commercial properties maintain their visual appeal and structural integrity over time, enhancing property values and customer satisfaction.
The evolution of impregnation sealers in India reflects broader industry trends, technological advancements, sustainability, supportive policies, market competition, and proven effectiveness, transforming them into essential components of modern construction practices.
What are your growth and expansion plans?
We aim to be the best knowledge partner for the industry and offer optimized solutions to our clients for their specific requirement. We are committed to providing high-quality products that deliver effective results in cleaning, protecting, decorating, and treating building materials. Continuous innovation and investment in research and development keeps us at the forefront of technological advancements, meeting evolving market needs.
Going forward, ‘Sustainability’ will be a major trend and the team at Guard Industrie under the visionary leadership of our dynamic CEO, Barnabe Wayser is focusing on greener technologies which bring innovative solutions for our customers. We are poised for major expansion in the coming years with both offline and online presence in the market place.
Positive customer feedback and high satisfaction levels have solidified Protectguard’s position as a trusted brand. With a robust distribution network, we will ensure product availability and customer support in all major cities of India as well as in Asia Pacific region.
In conclusion, the resurgence in construction activities in India represents a huge opportunity for us to solidify our position as the go-to provider of concrete and stone protection sealers. We are excited to support the nation’s growth with our innovative, reliable, and environmentally conscious products, helping to build a more durable and aesthetically pleasing infrastructure and real estate landscape.