Bathroom design is evolving to meet the unique challenges of compact city living.

What are the latest developments in bathroom fixtures and accessories?

The Indian bathroom market is undergoing a transformation, with consumers increasingly seeking premium, design-led solutions that turn bathrooms into luxurious personal spaces. At Duravit, we’re excited to lead this shift with innovations like the Balcoon range by Patricia Urquiola—an elegant blend of minimalism and warmth, offering sculptural basins, textured finishes, and nature-inspired colors. The collection’s thoughtful play on forms, levels, and materials brings unique spatial dynamics and design depth. Sustainability is another driving force; eco-conscious features like water-saving faucets and the DuraShield® glaze ensure hygiene, durability, and reduced environmental impact. With this, Duravit continues to redefine modern bathrooms—stylish, functional, and future-ready.

How are the design concepts changing in bathroom products and accessories?

Design concepts in bathroom products and accessories are evolving rapidly to match changing consumer expectations. Bathrooms today are no longer purely functional — they have become personal sanctuaries reflecting lifestyle and wellness aspirations.

There’s a strong focus on minimalistic yet luxurious aesthetics, with clean lines, seamless surfaces, and timeless finishes. Consumers increasingly seek designs that combine beauty with smart functionality — through intuitive technology, water-saving innovations, and space optimization.

Sustainability is another major driver. Eco-friendly materials, efficient flushing systems, and long-lasting products are in high demand, with no compromise on style.

Personalization is also central. From coloured ceramics to modular fittings, brands are offering more choices to create bespoke bathroom experiences.

At Duravit, we believe in true design blends aesthetics, comfort, innovation, and sustainability to meet the evolving needs of modern living.

How is growing urbanization influencing the bathroom design and interiors?

Absolutely. With urbanization reshaping our living environments, bathroom design is evolving to meet the unique challenges of compact city living. Builders and homeowners alike are prioritizing intelligent space planning, resulting in a surge in demand for compact, multifunctional fixtures—like wall-mounted WCs, integrated shower-tub units, and space-saving vanities. At the same time, there’s a growing emphasis on sustainability, with water-efficient solutions and eco-conscious materials becoming standard. Despite space constraints, today's urban bathrooms are no longer just functional—they’re designed to be stylish sanctuaries that blend efficiency with comfort and luxury. The goal is clear: to deliver high design value in every square inch.

At Duravit, we are closely aligning our innovations to meet these trends — offering intelligent, space-saving, and lifestyle-driven bathroom solutions that fit perfectly into modern urban living

What are the latest product innovations from the company in bathroom solutions?

We are driven by our vision to upgrade our customer’s every day! As a complete bathroom solutions provider, we are committed to bringing new designs and technology to our customers every year.

The latest launches at Duravit incorporate a wide range of worlds of style, where a versatile design language provides space for individual preferences and design freedom.

Patricia Urquiola’s Balcoon collection redefines premium bathroom design, blending minimalistic geometry with timeless elegance. Featuring sculptural ceramics, furniture, faucets, and bathtubs in warm, natural tones, the range brings architectural sophistication to both private homes and project spaces. With thoughtful materials, sustainable features, and a strong design identity, Balcoon offers accessible luxury without compromise.

The ME by Starck Hero Edition wall-mounted toilet combines Philippe Starck’s iconic design with advanced technology for maximum hygiene, comfort, and efficiency. Featuring the powerful DuraFlush rotational flush, a rimless bowl with a clean sloping interior, and the antibacterial DuraShield® glaze, it ensures deep cleaning with minimal water use. The ergonomic seat, quiet flush, and easy top installation with DuraFix® Pro make it a smart, sustainable choice for modern bathrooms.

DuraShield® eliminates 99.99% of bacteria and is easy to clean. The revolutionary 2-in-1 protective glaze offers outstanding performance thanks to an incredibly smooth, almost pore-free surface, so that dirt and limescale flow off more easily. Positively charged metal ions additionally form an invisible protective shield that renders bacteria harmless within 24 hours.

How are the design, colour and shapes evolving in bathroom solutions?

Bathroom design today is evolving towards more expressive and personalized spaces. Duravit’s Vitrium collection introduces subtle, matte colors curated to bring warmth and harmony, with geometric forms adding a minimalist yet soft aesthetic.

This thoughtful design extends to faucets—from the bold elegance of Tulum and Wave to the simplicity of Circle and the sharp lines of Manhattan—offered in rich finishes like Chrome, Matt Black, and Brushed Bronze, for a coordinated look.

White Tulip, by Philippe Starck, features Duravit’s first faucet collection with a tulip-shaped handle—polished for comfort and engraved with 160 fine lines, merging nature-inspired form with craftsmanship.

And with Balcoon by Patricia Urquiola, Duravit blends sculptural ceramics, soft tones, and sustainable design—bringing refined, accessible luxury to both homes and projects.

Ultimately, design, color, and shape in bathrooms today are about emotion, material, and individuality—creating spaces that feel as curated as any other room in the home.

How do you view the market outlook and how are you gearing up for future?

The market outlook for bathroom products and solutions remains very positive, driven by rising urbanization, increasing disposable incomes, greater awareness of global design trends, and a growing focus on wellness and sustainability.

Consumers today expect more from their bathroom spaces — not just in terms of functionality, but also design, innovation, and environmental responsibility. This is creating strong opportunities across both residential and hospitality segments.

At Duravit, we are gearing up for the future by focusing on three key areas:

·  Innovation: Continuously introducing technologically advanced, sustainable products that enhance everyday living.

·  Localization: Expanding our local manufacturing capabilities and product portfolio to cater to specific market needs more competitively.

· Customer experience: Strengthening our retail presence, architect engagement programs, and service support to offer a truly seamless brand experience.

We are confident that by staying committed to design excellence, sustainability, and customer-centricity, Duravit will continue to lead and grow strongly in the evolving market landscape.