We Have Incorporated A Variety Of Digital Technologies In Our Machines.
Kalpesh Soni, Vice President – Marketing, KYB Conmat
How is the construction equipment market growing in India?
Factors like urbanisation, population growth, demand for making high quality infrastructure, combined with Government’s impetus on initiatives such as Bharatmala Pariyojana, Sagarmala, Smart Cities Mission, Bullet Train project and its subsequent focus on building industrial corridors, roads, bridges, ports etc is driving high demand in the construction equipment market. The demand is expected to remain high due to the strong priority on infrastructural projects in India.
What kind of demand are you anticipating for your plants and equipment in the upcoming market scenario?
Due to heavy growth in infrastructural projects like roads, bridges, ports etc, the construction equipment market is experiencing strong demand. There is a strong focus on reliability, efficiency, digitalisation, telematics, IOT, and aspects of sustainability from the customers. The expected demand from them is to incorporate all these aspects with a strong focus on value-for-money along with a very high quality of equipment performance that meets all the regulatory and compliance standards. Increasing emphasis on sustainability and environmental responsibility could create opportunities for companies that produce eco-friendly equipment or offer related services.
How are you meeting the needs of customers in a time-bound and cost-effective way? What could be the challenges and how will you tackle these challenges?
KYB Conmat is one of India’s leading manufacturers of concrete equipment and holds a top three position in most segments, including batching plants (20 cu.m.-240 cu.m. per hour with twin shaft mixing technology), road & canal paving machines, concrete pump, transit mixers, and self-loading mixers. We have a strong customer-centric approach, engaging continuously with our customers, providing exceptional after-sales service through our robust network of regional offices and channel partners.
With heavy focus on R&D backed with strong market research, it enables us to understand the needs of our customers better and serve them with the best products in the market through sustained innovations and improved manufacturing processes. This includes the use of eco-friendly materials and reducing our carbon footprint in the manufacturing process. We have incorporated a variety of digital technologies in our machines. For example, our self-loading concrete mixers are IOT-enabled, BS-4 and ARAI compliant.
We also believe that skilled operators are need of the hour in the industry and hence we also conduct high-quality operator training programs in every region.
The major challenges faced by the industry are availability of skilled manpower, fluctuations in supply chain, meeting various regulatory and emissions standards, and continuously changing customer needs. To tackle these challenges, we are investing heavily in our R&D and market research, improving our manufacturing processes with a focus on sustainability to meet all the quality and emission standards, continuously working towards skilling of the manpower in the industry and expanding our supply chain to avoid supply chain disruptions.
How do you see Excon as a platform for presenting your technologies and services to your customers? What are your plans for this year to attract customers?
Excon attracts a diverse range of industry professionals, potential customers, and partners. Exhibiting at Excon gives us the chance to put our brand in the spotlight. This heightened visibility helps us strengthen our brand presence in the market. Staying ahead of the competition is essential, and Excon allows us to demonstrate our technological advancements and innovation. This helps differentiating us from competitors and position our brand as a leader in the field. There will also be new product launches from our side showcasing the best innovative products as per the changing needs of the market.
How are your technologies and services addressing the changing needs of the customers considering the growing size and complexities of projects?
The construction equipment market is undergoing tremendous changes as the customer needs are shifting more towards sustainable solutions, digitalisation, and customisation aspects.
We understand the needs of our customers and inculcate cutting edge technologies in our products, making the manufacturing process more efficient and sustainable in nature, which when combined with digital technologies makes us the best in the market. We have incorporated technologies like IoT, Telematics, automation, and data analytics in our machines for enabling real-time monitoring, remote operation, and predictive maintenance. We inculcate measures like energy saving features, optimised designs, advanced control systems etc. to minimise downtime and maximise output.
We also heavily focus on customising our products as per the customer needs as we understand the complex projects that they are involved in, thus enabling our customers to get the best possible solution as per their customised requirements.
What are the strategies for effectively serve your customers in future?
We focus on understanding the changing customer needs and demands through extensive market research, incorporating the best innovations possible in our products through sustained R&D. This makes our products more efficient and sustainable, adhering to high quality and certification standards, thus making our products one of the finest in the market. Also, we are working towards expanding our supply chain, so we don’t face disruption issues due to unpredictable global headwinds. With the best network of dealers and after-sales service, we are committed towards serving our customers in the best possible manner.
