India's robust push towards infrastructure development presents a multitude of opportunities.

Mohit Kumar Singh
General Manager- Marketing & Product Planning, Honda India Power Products

How do you track the progress of the infrastructure and construction sector in India?
In tracking the progress of the infrastructure and construction sector in India, at Honda India Power Products, we employ a multifaceted approach. Firstly, we consistently engage with industry associations and forums such as the Confederation of Indian Industry (CII) and the Infrastructure Equipment Skill Council (IESC). These platforms provide us with invaluable insights, trends, and forecasts that inform our strategic decisions.
Secondly, we maintain strong relationships with our partners and clients in the construction field, enabling a two-way communication channel. In order to better understand challenges and requirements, HIPP regularly hosts 'Contractor Meets' with the construction fraternity in different regions of India. This helps us stay updated on the ground-level challenges and needs, ensuring our products remain relevant and effective.
Additionally, we keep a keen eye on government policies, initiatives, and announcements related to infrastructure. The Union Budget, Five-Year Plans, and initiatives like the National Infrastructure Pipeline offer vital cues on the direction and momentum of the sector.
Technologically, we've also invested in market research tools and data analytics platforms to gather real-time data and trends. This data-driven approach ensures that we're not just reactive but also proactive in anticipating the needs of the sector.
Furthermore, participating in trade shows, exhibitions, and seminars centered around infrastructure development allows us to gauge firsthand the advancements, innovations, and shifts in the industry.
In summary, our approach is a blend of engagement, technology, and strategic alliances that ensure we remain aligned with the pulse of India's infrastructure and construction growth.

How is the company powering India's infrastructure growth?
Honda India Power Products Limited (HIPP), a subsidiary of the global powerhouse Honda, has cemented its position as a driving force behind India's infrastructural advancements. Drawing on Honda's rich legacy of innovation and technological prowess, HIPP offers an array of power products tailored to the unique needs of the Indian market.
Over its illustrious journey spanning more than three decades, HIPP has recognized the vast potential of India's diverse sectors. Its range of portable generators, water pumps, and general-purpose engines is not just a testament to its engineering excellence, but also a reflection of its deep understanding of the challenges faced by industries like agriculture and construction. In a country where erratic power supply can hamper productivity, HIPP's power backup solutions act as a linchpin, ensuring uninterrupted operations.
The manufacturing hub in Greater Noida is not just a testament to HIPP's commitment to the 'Make in India' initiative but also a beacon of its pursuit of global standards. Here, the convergence of cutting-edge technology and skilled craftsmanship results in products that stand the test of time. Honda's signature 4-stroke technology, hailed globally for its superior performance metrics, finds its perfect application in HIPP's offerings. The dual advantage of fuel efficiency and reduced emissions positions HIPP as a responsible and forward-thinking player, committed to sustainable progress.
Quality, for HIPP, isn't just a buzzword—it's a deeply ingrained philosophy. The company's adherence to stringent quality standards, underscored by certifications like ISO 9001 and ISO 14001, reflects its unwavering commitment to deliver unparalleled excellence. Its vast Sales & Service, spanning the length and breadth of India, ensures that we cover almost every nook and corner by its innovative solutions.
In an era dominated by digital transformation, HIPP's foray into the online space with an e-commerce portal is a strategic masterstroke. By bridging the digital divide, HIPP ensures that its state-of-the-art power products reach even the most remote corners, reinforcing its mission to power India's infrastructural dreams.
In essence, Honda India Power Products Limited, with its blend of technological innovation, deep market understanding, and an unwavering commitment to quality, is not just fuelling India's infrastructure growth but is shaping its very future.

What are the latest products and solutions from the company to power the activities in the construction and infrastructure sector?
At Honda, we're driven to provide solutions that facilitate and enhance the construction and infrastructure sector:
Multipurpose GX engines: Honda has been a market leader in successfully introducing its 4-stroke technology-powered GX engines for construction equipment across the world. USPs of Honda GX engines are its portability, lightweight construction, durability, and unmatched fuel efficiency so important for continuous and heavy-duty work requirements at any construction site. Honda GX engine powered construction equipment like concrete mixer, concrete cutters, vibrator, soil compactor, surface leveller etc. bring about a remarkable improvement in productivity as compared to the prevailing conventional machinery.
Advanced power solutions: Our portable generators (0.75 ~ 5.5 kVA) find usage at construction sites providing portable power for various electric power tools used in construction work besides lighting requirements in remote locations or for emergency power back-up. Our latest inverter generators not only ensure quieter operation but also leverage state-of-the-art technology. The emphasis on stable power supply and extended runtimes addresses the growing need in the industry.
Water pumps: Efficiency is the hallmark of Honda's new range of water pumps. Tailored for construction scenarios, apart from being portable, they also come equipped with Honda's legendary 4-stroke technology, ensuring fuel efficiency, durability, and reliability. Whether it's dealing with groundwater during foundation laying or redirecting rainwater, these pumps have been tested in the most challenging environments.
To sum up, at Honda, we continually refine and expand our offerings, drawing from our extensive experience and harnessing emerging technologies, to meet the dynamic demands of the construction and infrastructure sectors.

How does fuel efficiency play a key role in your range of products?
Fuel efficiency is at the core of Honda's philosophy for all our product ranges.
Generators: Our generators are equipped with the Honda legendary 4-stroke technology which ensures high fuel efficiency. Not only does this technology offer fuel savings, but it also contributes to reduced emissions, making it eco-friendly. Moreover, low emission ensures the environment remains comfortable, meeting the latest emission norms laid down by Central Pollution Control Board.
Water pumps: Honda 4-stroke water pumps, are portable in nature and offers unmatched fuel efficiency that leads to higher savings year after year. These portable yet powerful water pumps offer reliability, durability and performance that sets new industry benchmarks.
General purpose engines: Across the board, from the GX25 to the GX690, they all come equipped with Honda's legendary 4-stroke technology and are designed to meet the demanding and rugged nature of construction equipment. These Industrial Professional Honda GX engines are becoming the lifeline of the construction industry with its high fuel efficiency, reliability and durability. Whether it's the OHV design that enhances combustion efficiency or the OHC design that ensures a more compact and lightweight engine, our engines are built to be environmentally friendly while being fuel-efficient.
In essence, for Honda, fuel efficiency isn't just a feature; it's an inherent property. Whether it's in the agricultural sector, water management, lawn care, or marine, we strive to ensure our products provide the best performance while consuming minimal fuel, making them not only cost-effective for our customers but also environmentally friendly.

India is aiming big in infrastructure development. What opportunities do you look forward in this scenario?
India's robust push towards infrastructure development presents a multitude of opportunities for companies like Honda India Power Products. First and foremost, as the demand for infrastructure grows, there will be an inevitable need for reliable power backup and support. Given our vast experience of over 38 years in the power products industry, we see significant potential in offering our high-quality portable generators and power products to support these development projects.
Additionally, with the growth of urban areas and an emphasis on sustainable practices, our eco-friendly products, especially those with our 4-stroke technology, offer a sustainable solution that not only meets the rigorous performance demands but also addresses environmental concerns. Our products, being more fuel-efficient and environmentally friendly, align perfectly with the sustainability objectives of many modern infrastructure projects. HIPP also has product segments for construction which are being sold through various OEMs helping them power those construction equipment. There are several lines of products that are being developed through general purpose engines for construction sites like concrete mixers, concrete cutter, vibrators, soil compactor, surface leveller, etc. bringing about a remarkable improvement in productivity as compared to the prevailing conventional machinery.
Moreover, as infrastructure expands to more remote parts of the country, the agricultural sector will also see significant development. Here, our offerings such as brush cutters, water pumps, tillers, and general-purpose engines will prove invaluable in supporting increased agricultural productivity.
Furthermore, our recent foray into the digital realm with the launch of our e-commerce portal ensures that we are ready to cater to a broader audience, making our products easily accessible to projects across the country. This will be especially pertinent given the shifts in consumer behaviour towards online purchasing, exacerbated by events such as the Covid-19 pandemic.
Lastly, being a subsidiary of Honda Motor Co. Japan, we bring with us not just state-of-the-art products but also a commitment to community and society.
In summary, as India paves its way to become a global infrastructure powerhouse, Honda India Power Products is poised and ready to provide innovative, reliable, and technologically advanced solutions to support this monumental growth.

How are you planning to consolidate your presence in India in future?
When we started selling our products online, it wasn't just about following a trend. It was about making it as easy and trustworthy to buy from us online as it is in person. We're proud of our Honda history, which is over 75 years long, and it pushes us to make products that don't just work well but also help dreams come true. And we care about those products even after they're sold. Our service centers all over India and the helpful people who work there are ready to help, whether that's with fixing something or just answering questions.
We also care deeply about the communities we're part of in India. Whether that's helping out when there's a natural disaster or being part of local events and programs. And as we sell our 'Made in India' products to over 31 countries, we're showing the world the quality and spirit of Indian work.

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